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R a r e 80

​moments that matter

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Experiential   -   launches, activations & live moments that demand attention

 

Creative direction   -   the idea, the look, the story, held together from brief to build

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Brand strategy   -   positioning & campaigns for companies moving faster than their story

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rarity

noun [ C or U ]

/ˈreə.rə.ti

the quality of being very unusual, uncommon

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Do The Right Thing

25 years of creative & commercial expertise delivering the highest quality brand experiences, launches & campaigns across technology, automotive, music & entertainment.​​​​​

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From Lotus Cars, MTV, Playstation, Stella Artois, Arrival, Virgin & Roborace - masterminding ground breaking collaborations, global launches, 360 campaigns & experiential ‘wow’ moments under the guidance of founder Ali Thompson.​​

Experiential • Partnerships • Commercial

Emotional  • Investable

Events • Experience Measurement

Unforgettable • ROI 

Branding • Writing

Engaging • Lasting

Creative Interrogation • Curiosity • Conviction

Relentless • Uncommon • Demanding

Start-Ups • Disruption

Energy & Experience • Unexpected 

Merchandise Design

Stand Out

Roborace Launch Party MWC

MTV Crashes Plymouth

Say Anything

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Success!

Arrival x Balenciaga

© 2026 R a r e 80

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